This unit focuses on creating effective data visualizations and reports to communicate insights from web analytics. Students will learn how to choose the right visualization for the data, and how to present the data in a clear and concise way. Üben mit sofortiger Rückmeldung, kostenlos und ohne Anmeldung.

Weitere Themen

• Definition and Importance of Web Analytics
• Types of Web Analytics Data
• Web Analytics Tools and Platforms
• Tracking Codes and Implementation
• Data Accuracy and Sampling
• Data Segmentation and Filtering
• Traffic Metrics: Users, Sessions, and Pageviews
• Engagement Metrics: Bounce Rate, Time on Page, and Scroll Depth