Customer Relationship Management (CRM)
Master of Business Administration · University · Marketing Management
This unit delves into the strategies and techniques for building and maintaining strong customer relationships. Students will explore the role of CRM technologies and applications in enhancing customer loyalty and retention.
Zum Üben gibt es 95 Aufgaben. Jede Antwort bekommt sofort eine Rückmeldung, kostenlos und ohne Anmeldung.
Das gehört dazu
- CRM Concepts and Principles
- Customer Segmentation and Targeting
- Customer Relationship Management Strategies
- CRM Technologies and Applications
- Customer Loyalty and Retention Programs
- CRM Analytics and Reporting
- Ethical and Legal Considerations in CRM
Stichworte
- Customer Relationship Management
- CRM Strategies
- Customer Loyalty
- Customer Retention
- CRM Technologies
- CRM Applications
- Marketing Management