This unit introduces the fundamentals of web analytics for e-commerce, enabling students to track and analyze website traffic to understand customer behavior and optimize marketing campaigns for increased revenue and customer satisfaction. Üben mit sofortiger Rückmeldung, kostenlos und ohne Anmeldung.

Weitere Themen

• Defining E-commerce Marketing
• E-commerce Business Models
• E-commerce Marketing Channels
• E-commerce Customer Behavior
• Search Engine Optimization (SEO) for E-commerce
• Content Marketing for E-commerce
• Social Media Marketing for E-commerce
• Email Marketing for E-commerce