This unit introduces scenario planning, a technique for developing and evaluating alternative strategic plans based on different future scenarios. Students will learn how to identify key uncertainties, develop plausible scenarios, and use these scenarios to create robust strategic plans. Üben mit sofortiger Rückmeldung, kostenlos und ohne Anmeldung.

Weitere Themen

• Definition and Importance of Strategic Management
• Introduction to Strategic Management
• Environmental Analysis
• External Environment Analysis
• Internal Environment Analysis
• Strategy Formulation
• Strategy Evaluation and Control
• Strategy Implementation